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Meet Your Flight Instructor
Becky began her marketing career 20 years ago in the world of consumer packaged goods, designing signage and writing copy for catalogs. For the past fifteen years, she has worked with numerous start-ups in technology, finance, healthcare, and education helping to shape and develop their young marketing departments into robust, demand-generating machines that drive revenue growth. She is a firm believer that marketing gets a bad rep because too often its practitioners rely on gut instinct instead of on hard data. Marketing is both art and science, and, where the two meet, magic happens.
Outside of marketing, she is an avid gardener and knitter, loves trips to the beach, visiting wineries, and spending time with her children.
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